ABSTRACT
Indonesia has long been known as a country whose population is fond of football. Every village, kampongs and cities across regions of Indonesia has a field or open space that can be used to play soccer by its citizens. Every soccer match in the Indonesian league is sure to bring a huge audience and broadcast by various TV and radio channels. Football matches are also a good opportunity for various large companies to sponsor both in the form of funds and various other forms. The government and various parties also provide support for the development of soccer sports in Indonesia.
Despite all the support and enthusiasm for soccer in Indonesia, fans show very detrimental behavior to show their fanaticism, by repeatedly inflicted good losses on material losses and even wounded and died in various soccer matches held in recent years. The latest incident was the death of Persija supporters after being beaten and tortured to death in a crowd during a match between Persija Jakarta against Persib Bandung in September 2018.The Indonesian people were very angry and urged the Government through the Department of Youth and Sports to dissolve the football league in Indonesia and even forbade football to be contested and played. The image of football has been very damaged in Indonesia. Many efforts have been made to provide understanding to football fans and football fan groups / clubs, including through the use of social media. Since most football fans in Indonesia are young men between teenagers to adult who are digital natives.
This paper will explore the process of recovery on the image of football in Indonesia through social movements in social media in order to raise awareness among football supporters to stop violence against fans and promote supportive climate among football fandom and wanted to see how efforts to overcome violence among football fans, known as Hooliganism in the form of appeals, posters or others. The method of data collection is done by studying literature through searching on various social media related to groups of football fans, especially fans of Persib and Persija and in depth interviews with some Indonesian football observers.
KEYWORDS
Hooliganism, Football Image, Fandom, Social Media